Hey there! I’m Mide, a designer who transitioned from graphic design to product design—because why stop at making things look good when you can make them work even better? I’m all about learning, observing, and creating designs that solve real-world problems while keeping things fun and user-friendly.
My design approach is simple: keep it smart, keep it user-centric, and maybe add a dash of humor. I’m on a mission to build products that not only work like a charm but also make life a little more enjoyable. After all, who says design can’t have a sense of humor?
As Design Lead, I revamped the VGG website from 2.0 to 3.0, integrating cross-device functionality that boosted visits by 200% in four months. I developed wireframes and user flows, designing responsive landing pages that enhanced visibility and attracted clients. I also created a tech academy website that drew nearly 400 students, fostering a strong learning environment. My collaborative efforts in brainstorming sessions led to innovative solutions, driving significant income growth for both the business and its clients.
Led the creation of digital web app designs, including user flows, wireframes, prototypes, and comprehensive design guides, all delivered through effective cross-functional collaboration within agile development cycles.
Effectively managed multiple design projects simultaneously, delivering high-quality work for renowned brands such as Airtel, Bovas, and Efina, all within strict deadlines. I crafted brand artifacts and materials that provided these brands with a distinct voice and competitive advantage. Additionally, I translated content into compelling social media designs, using strong visuals and clear messaging, which led to increased brand visibility and engagement across their platforms.